Strategic
Storytelling,
Lasting Impact
Every brand begins with a spark -- a story waiting to be shared, a vision yearning to be seen.
At SKC, we bring that spark to life through bold storytelling that crosses borders, earns trust, and accelerates growth.
We partner with those who inspire us, guided by one truth:
We must believe in you... in your vision, your cause, your future, your dreams.
The rest comes naturally.
Drawing on our collective experience and proven strategies, we help you move from where you are today to
where you're meant to be tomorrow.
Brand Strategy & Identity
Defining who you are, what you stand for, and how your audience will remember you.
Public Relations
Crafting stories that spark conversations, build trust, and keep your brand in the spotlight.
Digital Marketing
Turning clicks into connections with data-driven creativity that drives real engagement.
Where Stories Drive Impact
Vigloo Scores Two Forbes Features for AI Storytelling Breakthrough
Congratulations to our client Vigloo for being featured in Forbes not once, but twice and in just a couple of weeks, in recognition of its pioneering work in AI-driven vertical microdramas. SKC had the privilege of supporting Vigloo’s team and collaborating with both Forbes writers on these stories. The pieces spotlight how Vigloo is reshaping short-form entertainment with AI-visualized titles like Met a Savior in Hell and Seoul: 2053, dramatically accelerating production timelines and expanding creative possibilities for
mobile-first storytelling.
In both features, CEO Neil Choi shares a compelling vision of using AI to empower human creativity rather than replace it, underscoring a human-centered approach to innovation. This recognition marks an important milestone for the future of creator-led storytelling in entertainment.
Read Charlie Fink’s article, "AI Slips in Where Hollywood Is Weakest" here and Joan MacDonald’s story “Vigloo Releases First AI-Realized Vertical Micro Dramas” here.
AI-Powered Cancer Care: ImpriMed CCO In Authority Magazine
Silicon Valley-based ImpriMed and its AI‑driven precision oncology platform are in the spotlight with a new Authority Magazine feature on CCO Valerie Goodwin‑Adams. In the interview, she shares how ImpriMed is redefining cancer care by pairing functional precision medicine with advanced AI to guide treatment decisions for blood cancer patients.
Goodwin-Adams explains ImpriMed’s unique approach: testing patients’ live cancer cells against multiple anti-cancer therapies and applying advanced AI models to predict which treatments are most likely to be effective. This methodology aims to reduce trial and error, bring greater clarity to complex treatment pathways, and give both clinicians and patients more confidence in their next steps.
SKC is honored to support ImpriMed in amplifying this story and elevating its voice in the healthtech and innovation space. The company's patient‑first mission comes through clearly, along with its momentum in bringing AI‑powered cancer care into everyday practice. Read the full Authority Magazine interview here.
SKC Insights
Breaking into U.S. media can feel a lot like stepping onto a brand-new playground full of swings, slides, and opportunities, but with rules you might not know yet. What counts as news at home in Asia might barely make a ripple across the Pacific, and pitching stories can feel like learning an entirely new game.
The good news? Once you understand the rules—how to think like U.S. editors, set realistic expectations, and work closely with your agency partner—that tricky playground turns into a place to show off your brand’s best moments. In this blog, we explore five practical tips to help Asian brands climb higher, slide smoother, and jump farther toward meaningful media coverage in the U.S.
STARLUX Airlines
"SKC’s strategic project management and media relations expertise were evident
throughout this high-profile launch. Their resourcefulness, unwavering dedication,
and deep understanding of our new route’s significance greatly contributed to our
success. We look forward to leveraging SKC's support and strategic guidance as
we build on this momentum."
- Jacky Liou, Branch General Manager, Seattle, STARLUX Airlines
Zepp Health
"SKC played a crucial role in unifying Zepp Health’s diverse portfolio under a cohesive
brand communications framework. Their comprehensive approach to messaging has
enabled global teams to use a consistent guide, ensuring each sub-brand maintains its
unique identity while contributing to a unified corporate narrative. This consistency has
optimized our marketing strategies across different markets, enhancing both relevance
and impact. Thanks to SKC’s ongoing guidance, we continue to grow our brand reputation
and strengthen our presence globally, particularly in the U.S. market."
- Tanita Sandhu, Head of Global Branding and Corporate Marketing, Zepp Health
AQT
"Thanks to SKC's strategic counsel, dedication and hard work, we not only achieved the visibility we needed
in the market, but we also landed the distributor leads crucial for sales success."
- Fon Zhou, Head of International Business, AQT
TAITRA
"With all of the moving parts of a show like CES, we needed a multi-talented team who would rise to
the challenge. And SKC delivered! From media savviness to writing, design, event planning, and project
management chops, SKC orchestrated and delivered beyond our expectations. Everything came together
beautifully. Sharon and her team are the best."
- Eva Peng, Strategic Marketing Department, TAITRA
Manning Kass
"We found SKC at a momentous time as our national law firm expanded rapidly this past year.
From our celebrity “Game of Clues” speaker series to branding, to public relations, writing, and presentations,
to issues management, SKC has become the secret sauce for our firm’s communications success."
- Jim Ulrich, Director of Operations, Manning Kass
Apogee
"When we started out, Apogee had a solid business model but we couldn't get our voice out.
SKC worked with us every step of the way, through the years, to establish our leadership in higher
education, and to build a reputation every bit as solid as our business."
- Chuck Brady, Founder & CEO, Apogee
TrustGo
"SKC's smarts, dedication, and tenacity in supporting our business led to an overwhelmingly positive outcome.
Scaling and growing TrustGo to new heights in a relatively short time was a major career highlight for me.
I'm proud and delighted to have had the SKC team marching alongside us and making a difference every
step of this glorious journey!"
- Xuyang Li, Founder & CEO, TrustGo
Face it. It's not easy doing it all.
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